Pen Marudhar Acquires India Theatrical Rights for Shah Rukh Khan Film

Pen Marudhar secured the all-India theatrical distribution rights for the upcoming Shah Rukh Khan motion movie, King, for an estimated Rs. 250 crore on April 20, 2026. The high-budget manufacturing, directed by Siddharth Anand, incorporates a outstanding solid together with Deepika Padukone and Suhana Khan.

The acquisition marks a major funding for the distributor, which maintains a constant partnership with the actor’s manufacturing home. bollywood Hungama experiences that the movie carries an approximate manufacturing price range of Rs. 400 crore and is positioned as a significant 2026 launch.

“Pen Marudhar has acquired the theatrical distribution rights from King for a sum of Rs. 250 crores. The distributor has a long-standing association with Shah Rukh Khan’s banner, having released films like Jawan, Dunki, Zero, Badla, Ittefaq, and many more,” said a commerce supply to Bollywood Hungama.

The deal adopted an intense bidding interval involving main business gamers corresponding to Jio Studios, Yash Raj Films, and Dharma Productions. This settlement displays continued confidence within the theatrical market following the industrial success of the actor’s earlier initiatives, Pathaan and Jawan.

“Shah Rukh Khan was looking for a strong distribution partner to navigate the competitive window, and he is looking at a wide theatrical release across India,” a commerce supply advised Bollywood Hungama relating to the strategic partnership.

The movie is scheduled for a large home launch on December 24, 2026. The theatrical debut will coincide with a number of main worldwide productions, together with Dune 3 and Avengers: Doomsday, throughout the aggressive Christmas vacation season.