Ulta’s CEO Said GLP-1 Craze Has Created Demand for Certain Products

Ulta Beauty’s CEO stated weight reduction medicine are sending clients to select up new magnificence merchandise.

“Hair loss with GLP-1s is real, and products that can help with that,” Kecia Steelman stated in an interview with Yahoo Finance’s Opening Bid, launched on Monday. “And then additionally pores and skin elasticity, once you’re dropping pounds actually quickly, , the skin elasticity is one thing that you have to get moisture into.”

She stated there was a crossover within the varieties of merchandise sought by GLP-1 customers and other people with growing older pores and skin. Both teams are looking for merchandise which can be serving to keep “the longevity of the look.”

GLP-1 medicine are seeing a large rise in reputation within the US. An EY client merchandise skilled informed Business Insider in 2025 that 10% of the nation’s inhabitants is on some kind of weight-loss drug.

An Ulta Beauty consultant didn’t reply to a request for remark from Business Insider about which particular merchandise are seeing a rise in demand due to the weight-loss development.

Hair loss is a facet impact of GLP-1 medicine, offered beneath model names like Ozempic and Wegovy. It was reported as a facet impact in 3% of individuals in Wegovy medical trials.

Other corporations are cashing in on the “Ozempic face“phenomenon.

The CEO of Swiss pharmaceutical giant Galderma Bloomberg informed in 2024 that he sees a powerful demand for facial fillers to counteract the sunken look that some GLP-1 customers develop.

The results of weight-loss medicine have manifested in lots of different methods. Tailors on Wall Street Business Insider informed in January that their shoppers have introduced again total wardrobes to be taken in.

Ulta Beauty reported 2025 annual gross sales of about $12.39 billion, up 11.8% from the 12 months earlier than. Skincare, wellness, and hair care accounted for 43% of its complete gross sales.

The firm’s inventory worth has risen about 50% previously 12 months.