Dakota Johnson Stars in Spring 2026 Calvin Klein Campaign

Oh, to be Dakota Johnson. The actress stars in Calvin Klein’s new spring 2026 marketing campaign, debuting the model’s Ultralight underwear and ’90s denim collections — and it places each different “day in the life” video on the web to disgrace. Directed and photographed by Gordon von Steiner, the clip follows a scantily clad Johnson by a chill day at house that consists of listening to music on her sofa (confirmed: She’s a member of the @WiredItGirls membership), enjoying pool, and stress-free in the solar.

She wears a number of completely different variations of Calvin Klein Ultralight underwear, together with a pair of cotton and a bra and cheekily slips off a pair of dishevelled denims all through the advert. At simply 15 seconds, it manages to seize each the signature sensuality of Calvin Klein and the effortlessly cool, unfiltered persona of everybody’s favourite chaos agent.

The marketing campaign — launching globally at present throughout Calvin Klein retail, calvinklein.comand social platforms — celebrates the hardly there really feel and sculpting designs of the Ultralight underwear and Perfectly Fit bra, plus a brand new ’90s denim assortment. It options three silhouettes: the high-rise, straight-leg Archive High Rise Slim jean; the vintage-inspired Relaxed Trucker; and the easy-to-wear, relaxed-fit Baggy jean.